Privacy Policy

At, we are committed to protecting your privacy. We want you to be able to place your order with us or subscribe to our newsletter free from worry, and have strict privacy measures to ensure this is the case.

This website is not intended for children and we do not knowingly collect data relating to children.

You have the following rights relating to your personal information:

The right to be informed about how we use your personal information
The right to access the personal information we hold about you, including access to confirmation that your information is being processed
The right to complain to a supervisory authority
The right to stop receiving any direct marketing messages or the processing of your data based on legitimate interests. You can unsubscribe from marketing emails and from other marketing messages at any time.
By clicking the "unsubscribe" link in any email
By contacting our customer support team

Data we collect about you
Personal data, or personal information, means any information about an individual from which that person can be identified. It does not include data where the identity has been removed (anonymous data).

We may collect, use, store and transfer different kinds of personal data about you which we have grouped together as follows:

Identity Data includes first name, last name, username or similar identifier, title, date of birth and gender.
Contact Data includes billing address, delivery address, email address and telephone number.
Transaction Data includes details about payments to and from you and other details of products and services you have purchased from us.
Technical Data includes internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this website.
Profile Data includes your username and password, purchases or orders made by you, your interests, preferences, feedback and survey responses.
Usage Data includes information about how you use our website, products and services.
Marketing and Communications Data includes your preferences in receiving marketing from us and our third parties and your communication preferences.

We do not collect any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health, and genetic and biometric data). Nor do we collect any information about criminal convictions and offences.

We will use your personal information for the following purposes:

In order to process your order
In order to process any order, we require your details including your name, billing address, delivery address, telephone number and email address. Your email address is required as a means of identification to allow you to access the order placement area of the site and so that you can be updated with the progress of your order. Your phone number is only used to contact you if there is an issue with your order. All data is securely stored on our systems and is only distributed to third parties as set out below. Failing to provide adequate personal information for us to process your order could result in the inability to fulfil your order. More information can be found in our Terms and Conditions.

We do not and will not sell your details to any third party. However, we share your details with the following categories of companies necessary to fulfil our service and product requirements to you, as well as to optimise your experience of our website:

Couriers - We work with UK Mail and DPD Local courier services to deliver your order to you
Payment service providers - We work with PayPal and other providers to perform our contract with you
Professional Service Providers - We work with marketing agencies, website hosts, overflow print/embroidery partners, software services and customer relationship management systems in order to help us run our business effectively.
In order to optimise our services
We may use your personal information to predict your purchase behaviour or to make product recommendations to you. This information includes:

Customer type (Business, Group or Team, Charity, School or Individual), which we request from you at the checkout stage
The purpose of your order, if you select to inform us at the checkout stage
Your purchase history and basket items
Your contact history with us
Your name and personal contact details

For the purpose of marketing
We may use your email address and phone number to send you marketing emails or marketing SMS messages if you “opt in” to our email or SMS offers list when placing your order, or at a later point.

We may also send you marketing emails or marketing SMS messages where you are a corporate subscriber.

Every marketing email or marketing SMS message we send contains an unsubscribe link allowing you to instantly remove yourself from future campaigns.

We may send you marketing information by post unless you tell us you do not want to receive this information.

Processing for the purpose of marketing is carried out on the legal basis of legitimate interests. Our legitimate interest in this case is to provide you with marketing information which may be of use to you in the future.

For the following purposes
We may process your personal information for the following legitimate interests:

To identify and prevent fraud
To personalise the website and to tailor our offering to you
Suppressions – to ensure you no longer receive marketing communications if you have unsubscribed
Processing of personal data for the above purposes is carried out on the legal basis of the legitimate interests identified above.

Transferring data outside the EEA
We do not transfer your personal data outside the European Economic Area.

Accuracy of data
It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes during your relationship with us.

Third-Party Links
This website may include links to third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy policy of every website you visit.

How long we keep your personal information
We keep your personal information for as long as is needed to provide our service to you, or for as long as you have your account or for as long as you have not opted out of marketing (as applicable).

Security of your information
We are fully PCI compliant and is assessed regularly by an independent PCI compliance scanning vendor, Security Metrics. No payment data (such as credit or debit card numbers) is stored on our systems. Entering of your personal data during the checkout process is protected by a GeoTrust SSL certificate.

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.

We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

All personal data is handled with the utmost care and is never distributed to any third parties.

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